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"DP" is organizing a round table on the challenges and prospects of the EdTech market
Online learning has become a key tool for solving personnel problems, especially in Russia, where there is a shortage of qualified specialists. In addition, companies are actively using online learning to improve employee training and develop talent within the company.
According to Smart Ranking, the volume of the domestic educational technology market grew by 22.5% at the beginning of 2024, reaching RUB 33 billion. According to BusinessStat estimates, sales of the Russian digital education tools market in 2023 will grow to RUB 2.12 billion, an increase of 11% compared to 2022 (RUB 1.92 billion). This growth is associated with the active digitalization of the economy and education, which opens up new opportunities for training and developing employees within companies.
However, the debate around online education continues. Many companies and experts argue about how prepared online course graduates are for real challenges in the labor market and what are the advantages and disadvantages of this format compared to traditional education.
Delovoy Peterburg invites interested parties to a roundtable discussion on online training of company employees and the educational technology market. Participants will be able to discuss how companies use educational technologies to train and retrain employees, what courses employers choose, and to what extent graduates of educational technology programs are in demand in modern companies. The thirst for knowledge is growing. How has the pandemic affected the development of EdTech? Who starts training in your company? Who most often initiates the training process in a company: management, HR, or employees themselves? How are approaches to training changing in the face of talent shortages and growing business demands? What training initiatives can help companies stay competitive in the labor market? • What courses do employers choose? What are the key business requirements for your training program? What courses are most in demand now? How do companies measure the effectiveness of training? Can an educational technology company meet all the needs of a modern business? • Competition from formal education: is there competition between educational technology companies and traditional universities? How do they interact? What solutions does the education market offer and how do they complement or replace formal education? • The relevance of formal education: Is formal education enough for employees in a rapidly changing world? How do companies value higher education compared to EdTech platform certificates? When is additional training necessary? • The impact of labor shortages on the edtech market: How can online education help solve the problem of labor shortages in IT and other sectors of the economy? Given the current market needs, what plans and courses are most in demand for training specialists? • The future of EdTech: How will edtech evolve in the future? What innovations can change the market? How can companies prepare for changes and use edtech to become more competitive?